Neema Gupta

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Publications (14)

• Artificial Intelligence and the Transformation of Influencer Marketing and the Creator Economy
  2026 DOI: 10.4018/979-8-3373-8084-1.ch009
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• AI-Driven Threat Intelligence, Real-Time Monitoring, and the Future of Employee Performance
  2026 DOI: 10.4018/979-8-3373-8755-0.ch007
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• Evolution of Green Workplace and Human Resource Management
  2026 DOI: 10.4018/979-8-3373-8546-4.ch009
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• Marketing Management Strategies for Competitive Internationalization of Agro-Based MSMEs
  2026 DOI: 10.4018/979-8-3373-9988-1.ch011
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• Perceived Emotional Intelligence in AI-Driven Interactions
  2026 DOI: 10.4018/979-8-3373-8337-8.ch013
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• AI-Driven Green HRM Practices: Key to Organisational Success
  2026 DOI: 10.1007/978-3-032-25949-3_5
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• Mapping the Intellectual Landscape of Adaptive Leadership
  2025 DOI: 10.4018/979-8-3373-2484-5.ch003
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• Sustainable Manufacturing With AI-Driven Solutions
  2025 DOI: 10.4018/979-8-3373-7584-7.ch001
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• The Future of Work
  2025 DOI: 10.4018/979-8-3693-8669-9.ch009
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• A Bibliometric Analysis of Three Decades of Research on Gig Workers
  2025 DOI: 10.4018/979-8-3693-7398-9.ch015
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