Dr. Ajay Kumar
Woxsen School of Business, Sri Balaji University Pune, Pondicherry University, Patna University
0009-0000-1646-3606
About
Dr. Ajay Kumar is a UGC NET/JRF qualified Assistant Professor of Marketing with a Ph.D. from the University of Hyderabad, showcasing elite research capabilities and extensive publications in top-tier ABDC and Scopus-indexed journals. He possesses proven institutional leadership and administrative acumen, having served as Co-incharge of the Institutional Research Committee and an active member of the NAAC Criteria IX Committee at his previous institution. Dr. Kumar also brings exceptional networking abilities developed during his tenure as a School Board member at the University of Hyderabad. In this role, he contributed in the functioning of the prestigious Ph.D. Guest Talk Series and advanced workshops, leveraging strategic outreach to bring top-class resource persons from premier global and domestic management institutions. This combination of robust scholarship, accreditation expertise, and academic networking delivers immense value to forward-thinking business schools.
Employment
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Woxsen School of Business Assistant Professor2026 - Present
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Sri Balaji University Pune Assistant Professor2025 - 2026
Education
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Pondicherry University MBA2017 - 2019
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Patna University BBA2013 - 2016
Projects & Funding
Projects & funding information is unavailable.
Publications (11)
- If not more, then provide the same! Determining the reuse intention of food delivery apps Save
- Design matters, and so does the consumption value in consumers’ intention to reuse food delivery apps Save
- Customer adoption of artificial intelligence in healthcare: An empirical investigation based on multiple samples Save
- Consumer Satisfaction and Reuse Intention of Food Delivery Apps: Integration of Service Quality Model and Expectation Confirmation Theory Save
- The Environmental Beliefs and Information TechnologiesiA Step in Pursuit of Eco-Friendly Smart Home Adoption Save
- Customer adoption of smartwatches – a privacy calculus perspective Save
- I know what you browsed last night! role of creepiness and persuasion knowledge on click intention of online behavioral advertising Save
- Customer Acceptance of Artificial Intelligence in Healthcare: A Systematic Literature Review and Proposition of Conceptual Framework for Future Research Save
- Customer Decision-Making Related to Adoption of Artificial Intelligence: A Conceptual Framework Based on Stimulus-Organism-Response Theory Save
- Customer Experience in the Magic World of Metaverse: Conceptual Framework of Customer Adoption of Metaverse Save