Shiv Kumar

About

Assistant Professor in Business Administration, Higher Education Department Jammu and Kashmir,India.

Area of expertise: Marketing, Consumer Behavior and Sustainability

Employment

• Govt. Maulana Azad Memorial College Jammu Assistant Professor
  2021 - Present
• Higher Education Department Jammu and Kashmir,India

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (2)

• Examining the Various Drivers Using the ADO Model for Electric Vehicle Adoption in India
  Metamorphosis: A Journal of Management Research 2026 DOI: 10.1177/09726225251377133
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• Empowering Indian consumers to embrace electric vehicles through the unified theory of acceptance and use of technology
  The Scientific Temper 2024 DOI: 10.58414/scientifictemper.2024.15.3.52
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