Sonia Saini

Collaboration Network

Employment

Punjabi University Assistant Professor in Commerce
2025 - Present

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (1)

AI-driven personalized advertising and consumer purchase decisions: Examining the effects of ad relevance, consumer trust, privacy concerns, and purchase intention
Social Science & Humanities International 2026 DOI: 10.66728/sshi.v4i7.515526
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Citation Metrics ⓘ

Sonia Saini

221 Citations

8 h-index

8 i10-index

36 Publications ⓘ

Institutions Punjabi University, IN

Birla Institute of Technology, Mesra, IN
Amity University, IN
Tata Consultancy Services (India), IN
Galgotias University, IN
Gujranwala Medical College, PK
Gaya College, IN
Amity University, AE

Topics

Artificial Intelligence in Healthcare Sentiment Analysis and Opinion Mining Big Data Technologies and Applications Internet of Things and AI Data-Driven Disease Surveillance

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Employment

Education

Projects & Funding

Publications (1)

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