Zainab Fatima

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Publications (2)

• Security and Privacy Concerns of Big Data Among Indian Consumers in E-Tailing and Social Media
  2026 DOI: 10.4018/979-8-2600-1433-2.ch005
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• Determinants of Green Consumer Behaviour among Indian Consumers: An ISM Approach
  Zainab Fatima, Mohd Abdul Moid Siddiqui, Rahela Farooqi
  Vision: The Journal of Business Perspective 2022 DOI: 10.1177/09722629221131100
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