Dr.Subhash Kumar Verma

About

Dr. Subhash Kumar Verma is an accomplished academician and administrator with over 24 years of experience in education and industry. Currently serving as the Dean of the School of Business Management & Commerce at Noida International University, he also holds key positions such as Director of the Centre for Innovation, Incubation, and Entrepreneurship and President of the Institution Innovation Council.

Dr. Verma’s academic expertise spans Marketing Management, Consumer Behavior, Entrepreneurship Development, and International Business. He has mentored numerous funded research projects and supervised nine Ph.D. scholars, with four successfully awarded degrees under his guidance.

A proactive leader in fostering innovation and entrepreneurship, Dr. Verma has organized over 200 seminars, workshops, and conferences in collaboration with industry leaders and academic institutions. His instrumental role in establishing an MSME-accredited incubation center reflects his commitment to promoting startups and technological innovation.

Dr. Verma’s research credentials are extensive, with multiple publications in Scopus and ABDC-indexed journals. He has also authored books on topics like digital marketing and business analytics. His career has been marked by significant contributions to institutional development, including accreditation processes (NAAC, NBA) and industry-academic partnerships.

Dr. Verma completed his Ph.D. in Business Administration from Dr. B.R. Ambedkar University, Agra, and holds an MBA with a specialization in Marketing. A dedicated educator and visionary, he continues to inspire students and colleagues alike with his passion for academic excellence and innovation

Employment

• Noida International University Professor and Dean
  2022 - Present
• Galgotias College of Engineering & Technology Professor & Dean , Director Center for Innovation Incubation and Enterprenurship (CIIE)
  2016 - 2021
• Galgotias College of Engineering and Technology Professor
  2006 - 2016
• Indian Institite of Business Management Lecturer
  2000 - 2006

Education

• Dr. B. R. Ambedkar University Ph.D
  2011 - 2014

Projects & Funding

• Exploring Business Opportunity and Consumer Preference Analysis of Organized Car Washing Stores in Bihar ASAI Innovation Solution PVT LTD
  2021 - 2022
• MSME Projects of Students Combined Worth 39 Lakhs MSME

Publications (15)

• Driving innovation and operational efficiency: the role of AI in strategic sourcing and product development
  International Journal of Research, Innovation and Practice 2026 DOI: 10.67497/ijrip.1.1.35
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• Contemporary Issues and Strategic Practices in Urban Transportation Management
  Richa Verma, Subhash Kumar Verma, Richa Srivastava +2 more
  2026 DOI: 10.1007/978-3-032-24338-6_3
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• Emergence of FinTech technologies as a game changing innovation in the digitalised era
  International Journal of Technology, Policy and Management 2025 DOI: 10.1504/ijtpm.2025.148838
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• Deep Learning-Based Intelligent Supply Chain Management for Optimized Member Selection and Operational Efficiency
  Management (Montevideo) 2025 DOI: 10.62486/agma2025163
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• AI-enabled HR analytics: effective HR practices and organisational sustainability using predictive decision making
  International Journal of Business and Systems Research 2025 DOI: 10.1504/ijbsr.2025.147563
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• Redefining Customer Connections
  2025 DOI: 10.4018/979-8-3373-3897-2.ch010
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• Exploring Factors Using Statistical Approach to Analyse Purchase Intention for Electronic Products: A UTAUT-Based SEM Perspective
  Aditi Srivastava, Subhash Kumar Verma, A. P. Singh
  2025 2nd International Conference on Computational Intelligence, Communication Technology and Networking (CICTN) 2025 DOI: 10.1109/cictn64563.2025.10932487
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• Diverse perspectives on entrepreneurship: Analyzing gender and age-related differences in perceptions
  Subhash Kumar Verma, Shikha Gupta, Neha Nagar

  +1 more

  • Pooja Goel
  Multidisciplinary Reviews 2024 DOI: 10.31893/multirev.2025049
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• IoT Revolutionization using Federated Learning and Decentralized AI on Edge Devices
  2024 7th International Conference on Contemporary Computing and Informatics (IC3I) 2024 DOI: 10.1109/ic3i61595.2024.10829063
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• AI-Based Methods to Detect and Counter Cyber Threats in Cloud Environments to Strengthen Cloud Security
  Diwakar Chaudhary, Sanjeev Verma, Vijay Mohan Shrimal

  +3 more

  • Ravikiran Madala
  • Rashi Baliyan
  • Sathish Muthu
  2024 International Conference on Electrical Electronics and Computing Technologies (ICEECT) 2024 DOI: 10.1109/iceect61758.2024.10739173
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• An Empirical Study of Customers Eagerness to Buy Energy Efficient Products in Delhi/NCR
  Library Progression International 2024
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• GST dynamics in India: Exploring state revenue trends, GDP impact, and economic resilience
  Iti Dandona, Praveen Kumar Tomar, Sandeep Kumar Gupta +1 more
  Multidisciplinary Reviews 2024 DOI: 10.31893/multirev.2024221
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• Intelligent Transportation System and Advanced Technology
  Ram Krishna Upadhyay, Sunil Kumar Sharma, Vikram Kumar
  Springer Nature Singapore 2024 DOI: 10.1007/978-981-97-0515-3
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• Service Quality’s Effect on Customer Satisfaction (A Comparison Assessment of the Public and Private Banking Sectors)
  Ananta Geetey Uppal, Subhash Kumar Verma, Deepa Rajesh +5 more
  Lecture Notes in Networks and Systems 2023 DOI: 10.1007/978-3-031-26956-1_3
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• Malls for Rural Entrepreneur in India: An ICT Innovation Approaches in Emerging Hariyali Kisaan Bazaar.
  European Journal of Scientific Research 2011
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