DH

Deepa Halder

Indian Institute of Management Indore, Institute of Management Technology

ORCID iD 0000-0001-9310-7795
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About

Dr. Deepa Halder is an Assistant Professor of Marketing at the Indian Institute of Management Indore, India. She holds a doctorate degree in Marketing from XLRI Jamshedpur, where her thesis examined trends in celebrity brand promotion on social media. She teaches marketing management, marketing research, integrated marketing communications, and review of literature to students, executives, and scholars. Her research focuses on celebrity endorsement, digital advertising tools, and consumer responses such as cynicism and disengagement.

Employment

  • Indian Institute of Management Indore Assistant Professor
    2023 - Present
  • Institute of Management Technology Assistant Professor
    2022 - 2023

Education

Education history is unavailable.

Projects & Funding

Projects & funding information is unavailable.

Publications (1)